Coffee & Camels
Logo Design, Visual Identity
Coffee & Camels is a Toronto based brand that provides a curated selection of vintage and handmade products. C&C’s creators requested a bespoke logo and visual identity for their brand. The design concept included an illustrated camel as the main element of the logo. C&C also wanted to include a sunflower as part of their logo to symbolize delight and longevity.
The C&C logo is confined to a circle, which lends itself to various applications - it can easily be used as a thumbnail on social media platforms or printed on different clothing materials. The sunflower inside the camel makes the image unique, so that the illustration can be used on its own as a pictorial mark.
